We have all had it happen! You are super excited you FINALLY got the meeting or phone appointment with a prospect you have wanted to work with for months or even years. Then the day before or even the day of, BAM, they cancel out of nowhere or simply forget the appointment all together. Why? […]
One hidden risk facing many businesses, big and small, is customer retention. It’s costly, damaging and sometimes irreversible leading to businesses closing all together. With sub-par customer service, you’re asking for a shut down of your company. Do not get caught in the trap of putting all of your energy and resources into customer acquisition […]
If you are not familiar with the “law of reciprocity,” it is a good place to start. Are you wondering why your business is not growing at the pace you would like it to? There are many interpretations of the Law of Reciprocity. I will share an elementary explanation, and then you can take it […]